Facebook seems to be one of the best of the Social Networking sites. At least the ones of which I am aware. MySpace is skewed to young for me and some of the pages are shall we say "not offic appropriate". Facebook seems like a fairly respectable option. I haven't seen anything too risque. I signed up but I don't know how often I will use it.
There seems to be a hugr gap between the potential and the reality. Potentially, you could use Facebook to reach out to our customers and provide better service. It serves a similiar purpose but is way more professional.
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